Intel NUC 12 Enthusiast “Serpent Canyon” with Arc A770M GPU is now cheaper in China

Published: Jul 16th 2023, 07:59 GMT   Comments

NUC 12 Serpent Canyon gets 28% cheaper

Intel has begun discounting its new NUC devices starting with the 12 Enthusiast product featuring discrete graphics.

Intel’s recent announcement regarding the discontinuation of its NUC (Next Unit of Compute) product line has dealt a blow to small device enthusiasts and is expected to impact the market. However, despite Intel’s decision, the Mini-PC business continues to thrive, offering a wide range of alternative options, albeit with slightly delayed launches.

Among Intel’s unique offerings that have yet to be replicated by third-party brands is the Serpent Canyon system. Although still compact, this system stands out by featuring separate CPU and GPU components, resulting in superior graphics performance compared to other systems. Notably, the NUC 12 Enthusiast model boasts the flagship Alchemist graphics, the Arc A770M GPU, with 16GB of memory.

Intel NUC 12 Enthusiast, Source: JD

In China, where the NUC 12 was initially introduced last year at a price of 9999 RMB (1400 USD), the system has recently been discounted to 7149 RMB (1000 USD). While this reduction is substantial, it’s important to consider that the device is already ten months old and incorporates an older generation Intel 12th Gen series, just as the company prepares to unveil its 14th Gen series.

Reports indicate that the system is also available for purchase second-hand at 6699 RMB (938 USD), which remains a considerable amount for this device.

Intel NUC 12 Enthusiast “Serpent Canyon”, Source: Intel

Despite the fact that Intel’s decided to discontinue NUC systems, the company has recently launched numerous new products from these series. Given the niche nature of this market, it will likely take months, if not years, for the existing stock to be fully depleted. The Serpent Canyon system, with its unique combination of a discrete GPU and small form factor, may eventually become a sought-after collector’s item, making it the last of its kind among NUCs. While it may see a decrease in price, it is expected to retain its appeal to enthusiasts.

Source: JD

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