Hallock joins Intel to work on client AI
Intel has brought on board one of the most prominent figures in the industry, Robert Hallock.
Formerly a Technical Marketing Manager at AMD, Robert Hallock has taken on the role of Senior Director for Technical Marketing at Intel. He is widely recognized as the face behind the launch of Ryzen, known for his ability to break down complex concepts into easily understandable terms for fans. His explanations often shed light on topics that might not have been apparent or officially announced by AMD.
In his new position, Hallock will be directing his attention towards harnessing the potential of artificial intelligence through Intel’s latest consumer-grade processors. This move comes at a pivotal moment as Intel is on the brink of introducing its first line of client processors equipped with AI acceleration—dubbed the Meteor Lake CPUs. Given the swift evolution of AI within the realm of PC consumer hardware, the addition of Hallock to Intel’s team is expected to greatly enhance the clarity of explanations surrounding this technology.
Intel’s recent trend of recruiting industry experts has led to the inclusion of well-known names such as NVIDIA’s Tom Petersen and PC Perspective’s Ryan Shrout.