Gigabyte is set to enter PC memory market with their own RGB kits.
AORUS RGB Memory
The 3200 MHz kits available in 2×8 GB configuration are to be shown at Computex next week. The RGB memory has evolved over the past few years. Manufacturers are outdoing themselves creating even fancier lighting effects that would attract potential customers.
The problem with those kits is the compatibility with existing RGB software. Some kits are compatible with MSI, ASUS and Gigabyte RGB technology, while some rely on their own software. AORUS kit will ensure full compatibility with AORUS motherboard through RGB Fusion technology. So that solves one problem, but it also locks you to one manufacturer, in case you want to change the motherboard in the future.
Could we get an open-source RGB standard, please?
Source: Coolaler