GeForce RTX 4090 removed from official NVIDIA China website

Published: Nov 18th 2023, 09:48 GMT   Comments

GeForce RTX 4090 erased from NVIDIA China website

Officially missing in action. 

The latest U.S. export restrictions have been put into effect, and RTX 4090 sales in China are on the final path before going out of stock. The official NVIDIA store doesn’t list this model as part of the RTX 4090 series anymore because the company can’t ship these AD102 GPUs to this country or other countries.

New restrictions took effect on November 17th, and NVIDIA made sure that gamers in China took notice. The card has been removed from the selection pool and appears to no longer be part of the RTX 40 series, according to the product category on the website. NVIDIA took the card off the performance charts and made sure there was no trace.

RTX 4090 erased from Chinese website, Source: NVIDIA China

It is clear that this removal has little impact on actual availability in China. The card is indeed no longer listed on the official website, but it is still available on the Chinese retail platform for a much higher price. The chances of buying one at MSRP are gone, even though the end of sales is not near. The RTX 4090 pricing is expected to climb from now on, and it is already at least twice as high. NVIDIA provided a substantial quantity of stock; however, this came at the expense of shipments to other regions and has resulted in a global price spike for RTX 4090.

RTX 4090 removed from charts, Source: NVIDIA China

Interestingly, despite being under the same rule, other countries such as Vietnam have not changed their website yet. As a reminder, the new restriction applies to China and Country Groups D1, D4, and D5, which are:

Afghanistan, Armenia, Azerbaijan, Bahrain, Belarus, Burma, Cambodia, Central African Republic, China, Democratic Republic of Congo, Cuba, Cyprus, Egypt, Eritrea, Georgia, Haiti, Iran, Iraq, Jordan, Kazakhstan, North Korea, Kuwait, Kyrgyzstan, Laos, Lebanon, Libya, Macau, Moldova, Mongolia, Oman, Pakistan, Qatar, Russia, Saudi Arabia, Somalia, South Sudan, Republic of Sudan, Syria, Tajikistan, Turkmenistan, United Arab Emirates, Uzbekistan, Venezuela, Vietnam, Yemen, Zimbabwe

NVIDIA is now set to launch RTX 4080 SUPER graphics card in January, potentially giving affected gamers a new enthusiast class option. This option will probably not replace the RTX 4090 completely. If NVIDIA were to relaunch the RTX 4090 for these regions, that GPU would have to sacrifice its performance in some way. NVIDIA has done this before with Lite Hash Rate GPUs that were artificially limited by the BIOS algorithm. So the reintroduction of 4090 in a new form is not completely off the table just yet.

Source: NVIDIA China

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