ELSA releases GeForce RTX 3090 LC for 2275 USD
Japanese ELSA introduces a new RTX 3090 graphics card with a custom AIO kit nearly 20 months since this SKU was released.
Unlike most high-end RTX 3090 cards with liquid cooling, this model has no fourth fan installed on the card itself. Instead, this model is using a full cover waterblock for the GPU, memory and VRM section. The water block, pump and the external 360mm radiator were all developed in collaboration with AlphaCool.
ELSA RTX 3090 LC appears to be using a custom PCB with dual 8-pin power connectors. The design of this board appears to be very much the same as the reference board except its length has been extended to 26.4 cm. Therefore, this is not the same board as used by ERAZOR X model from the same company. The card is 45mm thick (dual slot) which includes the size of the AlphaCool EISWOLF pump located on the side.
This model is already on sale by ELSA for ￥307,980 which is roughly 2275 USD. That’s indeed a very high price for RTX 3090, but one must remember though this is Japanese PC component pricing we are talking about which is always a bit higher than other regions. In this case, there is no need to purchase a custom cooling solution because it is already provided, so higher pricing may be justified.