NVIDIA is taking AMD’s new 7790 very serious by releasing a new “Boost” version of the 650 Ti, NVIDIA is also apparently cutting prices on existing cards to increase competition.
This is a follow up punch in response to AMD releasing the 7870 Tahiti LE alongside the 7790, trying to completely fill the gap at the just over €100 mark. However NVIDIA will not go down without a fight in any of the market segments and thus we have pricing wars along with new products!
As I’m sure you know, when manufacturers fight it out over pricing the winner is always the consumer. This is one of the reasons consumers were extremely disappointed when AMD pulled out of the high end consumer CPU market, giving Intel free reign to price as they please. Hopefully this will not be the case anytime soon with GPUs and definitely not right now!
- PALIT GeForce GTX 650 Ti OC 1024MB GDDR5 PCI-Express Graphics Card for £98.39 inc. VAT
- EVGA GeForce GTX 650 Ti 1024MB GDDR5 PCI-Express Graphics Card for £101.99 inc. VAT
- PALIT GeForce GTX 660 2048MB GDDR5 PCI-Express Graphics Card for £160.99 inc. VAT
- EVGA GeForce GTX 660 2048MB GDDR5 PCI-Express Graphics Card for £161.99 inc. VAT
According to KitGuru “very soon” the 1GB GTX 650 Ti will be available for £98 and the 2GB GTX 660 for £153. The complete list of price drops can be found below.