Thursday, August 16, 2012 – The NVIDIA® Kepler™ architecture, which has revolutionized how PC games are played since its introduction in March, powers the new NVIDIA GeForce® GTX 660 Ti GPU, which is available today starting at only $299.

Delivering truly game-changing performance for the most demanding PC
games played at the gamer’s preferred resolution of 1080p, the GTX 660
Ti is a dramatic upgrade for anyone playing on previous-generation
graphics technology. The GTX 660 Ti is 41 percent faster on average than
the GTX 560 Ti from 2011, and 58 percent faster on average than the GTX
470 from 2010.⁽¹⁾

In addition to providing impressive performance, the GTX 660
Ti is filled with features, such as full support for DirectX 11
tessellation, TXAA, and PhysX® technologies and the ability to drive a
3+1 display configuration from a single card.

Factor in the Kepler architecture’s great efficiency and low
thermal design power and the GTX 660 Ti assures gamers of having the
most stable, quiet and power-efficient gaming experience possible in its
price class. The GTX 660 Ti even keeps pace in performance with
competing products that cost $50 more, while consuming up to 25 percent
less power⁽²⁾, a testament to the efficiency of the streaming multiprocessor built inside each Kepler chip.

These power savings come into sharp relief when two GTX 660
Ti cards are paired together in SLI mode, delivering performance that
outpaces the competition by up to 21 percent.

For a limited time, gamers who purchase a GTX 660 Ti GPU from
a participating retailer or e-tailer will receive a voucher for a free
copy of Gearbox Software’s Borderlands 2, which is launching next month. Borderlands 2 is on track to be one of this year’s most popular PC titles and includes support for PhysX technology for a totally immersive gaming experience.

The GTX 660 Ti is built using NVIDIA’s 28-nanometer Kepler architecture, as are the GTX 680, GTX 670 and dual-GPU GTX 690, all of which were introduced earlier this year.

Availability
The NVIDIA GeForce GTX 660 Ti GPU is available now from
the world’s leading add-in card suppliers, including ASL, ASUS,
Colorful, ECS, EVGA, Gainward, Galaxy, Gigabyte, Innovision 3D, Jetway,
Leadtek, MSI, Palit, Point of View, PNY, Sparkle and Zotac.

More information about the GeForce GTX 660 Ti is available from www.GeForce.com. For more NVIDIA news, company and product information, videos, images and other information, please visit the NVIDIA newsroom. The NVIDIA Flickr page hosts GTX 660 Ti product photos.

About NVIDIA
NVIDIA (NASDAQ: NVDA) awakened the world to computer graphics when it invented the GPU in 1999. Today, its processors power a broad range of products from smartphones to supercomputers. NVIDIA’s mobile processors are used in cell phones, tablets and auto infotainment systems. PC gamers rely on GPUs to enjoy spectacularly immersive worlds. Professionals use them to create 3D graphics
and visual effects in movies and to design everything from golf clubs
to jumbo jets. And researchers utilize GPUs to advance the frontiers of
science with high performance computing.
The company has more than 5,000 patents issued, allowed or filed,
including ones covering ideas essential to modern computing. For more
information, see www.nvidia.com.

Certain statements in this press release including, but not
limited to, statements as to: the impact, benefits and availability of
the Kepler architecture and GeForce GTX 660 Ti GPUs; and the effects of
the company’s patents on modern computing are forward-looking statements
that are subject to risks and uncertainties that could cause results to
be materially different than expectations. Important factors that could
cause actual results to differ materially include: global economic
conditions; our reliance on third parties to manufacture, assemble,
package and test our products; the impact of technological development
and competition; development of new products and technologies or
enhancements to our existing product and technologies; market acceptance
of our products or our partners products; design, manufacturing or
software defects; changes in consumer preferences or demands; changes in
industry standards and interfaces; unexpected loss of performance of
our products or technologies when integrated into systems; as well as
other factors detailed from time to time in the reports NVIDIA files
with the Securities and Exchange Commission, or SEC, including its Form
10-Q for the fiscal period ended April 29, 2012. Copies of reports filed
with the SEC are posted on the company’s website and are available from
NVIDIA without charge. These forward-looking statements are not
guarantees of future performance and speak only as of the date hereof,
and, except as required by law, NVIDIA disclaims any obligation to
update these forward-looking statements to reflect future events or
circumstances.

(C) 2012 NVIDIA Corporation. All rights reserved. NVIDIA, the
NVIDIA logo GeForce, Kepler, and PhysX are trademarks and/or registered
trademarks of NVIDIA Corporation in the U.S. and other countries. Other
company and product names may be trademarks of the respective companies
with which they are associated. Features, pricing, availability and
specifications are subject to change without notice.

⁽¹⁾ All GPUs tested on Rampage IV Extreme(x79),
3960X-3.3GHz, 8GB RAM corsair DDR3, SBIOS version 0803. GeForce Driver
304.73. Radeon Driver Cat 12.7 beta. All games tested at 19×10
resolution. Games include Crysis 2, BF3, Skyrim tested at “ultra”
settings; Just Cause 2, Lost Planet Just Cause 2, Lost Planet 2, Max
Payne 3, Starcraft 2, Dragon Age 2 tested at 4xMSAA, highest settings;
Deus Ex and The Secret World tested with FXAA high, highest settings;
Batman Arkham City tested with 4xMSAA, Tessellation and PhysX high.
⁽²⁾ 150 watts TDP for 660 Ti versus 200 watts TDP for Radeon 7950.